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Developing Shows: Behind the Scenes at Social Media Examiner

Social Media Marketing Podcast

CHAPTER

The Importance of Long-Form Speaked Media

Social Media Examiner has been doing podcasts since the year 2012. The strategy here is to find high-quality guests like you, Brooke. We have a 45-minute pre-call with every guest before we actually interview them. Oprah Winfrey works very collaboratively with her guests before they ever show up on camera.

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