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E011: Choosing The Right Business, Communication, AI Commerce, Entrepreneurial Experience & More

OPERATORS

CHAPTER

The Future of Customer Service

Shopify is using AI to improve customer service. It's been meaningful and material, says Shopify CEO Sean Maguire. The company will eventually make 90% of the team in phone support a part of its automated system. But he doesn't want to test some shit on customers at scale because I also don't want to piss customers off at scale.

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