Rethinking Carbon and Communication

I recently interviewed Paul Hawken for Mongabay and want to share the moving conversation with you here.

Celebrated author, thinker and entrepreneur Paul Hawken joins Mongabay’s podcast to discuss his new book, Carbon: The Book of Life. He argues that the jargon and fear-based terms broadly used by the climate movement alienate the broader public and fail to communicate the nuance and complexity of the larger ecological crises that humans are causing.

In this wide-ranging discussion, Hawken explains that carbon — the fourth most abundant element in the universe, and a fundamental building block of life — is being maligned in a way that distracts from the root causes of ecological destruction in favor of technological solutions that are not viable at scale, or international agreements that prioritize carbon accounting.

Jargon is useful for communication of concepts within the scientific community, but when applied to messaging for the general public, it fails to communicate the problems humans face effectively: “We have to create a climate movement that is actually the human movement. And the human movement is humans that are not separate and distinct from nature.”

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