How The Mighty Fall - 5 Stages Before A Company Goes Bankrupt
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Introduction
The author Jim Collins writes a book called How to Mighty Fall. He explains these five different stages that businesses go through. Stage number one, he calls it the hubris, born of success. That's when you start saying things like, we didn't get lucky. It was 100% me. We're the best. No one's better than us. The next stage is undisciplined pursuit of mourning.
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