MBA1527 Focus on The Things That Don’t Change + Free Ride Friday
The $100 MBA Show
00:00
Don't Focus on What Never Changes
If you're in the services industry, one thing that will never change is people want beable to work with people they can trust. So if that's a high priority in your business, to over deliver to show them that they can trust you. To earn that trust quickly, those customers will be your customers for life. The businesses that don't do well are those who don't recognize this. They think they can be special at everything. That's how businesses go out of business. If you focus on what matters and that doesn't change, you backed the right horse up the street. You'll tell yourself when you have that straight focus, hey, this will never change. People just
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