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The Role of 100% Targets in the Renewables Market
Sally Kohn: I think these 100% targets, you know, they're good because they send some kind of signal that this is what you want. But they leave a couple of holes open," she says. "It's going to cause problems for our grid, problems for consumers and it's going to just leave us in a place that's wanting" If every consumer commits to the same thing as Google, we will have achieved something there, right? And that is meaningful; but then the challenge gets to be You could just draw this forward to its logical conclusion, say every consumer committed to the same things and says I will procure 100% on an annualized basis.