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E003 - Victoria Sosik, Director of UX Research at Verizon

UX Research Rundown

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Is There One Research Culture Per Company?

There isn't like one research culture per company. There are many research cultures, even within companies. Resources look different as far as how both in how many researchers,. How much budget you have things like that that obviously impact how much work you can do. The more resources and the more ability you have to do your best work, the more likely you are to show the value of the research.

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