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Vitamins 101 - Episode 2665

Fitness Confidential

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The Scent of Memory and Marketing

This chapter investigates the deep connections between sensory experiences and nostalgia, focusing on how specific smells and sounds can trigger vivid memories from childhood. It also highlights the strategic use of scents in marketing, illustrating how businesses create emotional atmospheres to influence consumer behavior and enhance experiences. Personal anecdotes about food aromas and temperature preferences further enrich the discussion, offering insights into how sensory perceptions shape our memories and choices.

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