30 Minutes to President's Club | No-Nonsense Sales cover image

15 (Sell): Prospecting like a human instead of “I hope you are safe in these uncertain times” (Jason Bay, Blissful Prospecting)

30 Minutes to President's Club | No-Nonsense Sales

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Building Genuine Connections in Sales Through Empathy

This chapter explores the critical role of genuine empathy during prospecting and demos in sales. It highlights techniques like questioning and conversational email approaches to foster connection and address objections effectively.

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