Adspend with Ash Melwani and Rabah Rahil cover image

EP 05 - How To Scale TikTok Ads Profitably in 2022

Adspend with Ash Melwani and Rabah Rahil

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Is Your Tick Tock a Top of Funnel?

Cody: I think that it's even more important to use triple will because you can scale an account at like a point three point four, right? It's almost like whatever your GA numbers compared to your Facebook numbers are is kind of like what your triple would be. So when we went viral on tick tock, the one day we did about, we used to do about 2% of our revenue from tick tock. We did like 30% that day. And we kind of that actually 60% that day, 30% that month, we spent about 1500 to 2000 on Google. Mostly brand search that day we spent like 7500. That's basically all the biggest spending accounts

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