Best of the Spectator cover image

Chinese Whispers: why China loves Taylor Swift

Best of the Spectator

00:00

Popularity of Western Music in China

An analysis of the increasing popularity of Western pop music, focusing on Taylor Swift's success in the Chinese market. The chapter explores the challenges of accessing verifiable data on music consumption trends in China and the influence of reality shows as a major platform for consuming Western music. It also delves into the cultural significance of melody-driven music and the importance of engaging with Chinese audiences for Western artists seeking success in the Chinese market.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app