Why is this more than an invasion of privacy?

A growing industry of content creators is teaching people how to make money from AI models, promising quick profits. Their strategy: steal content, alter faces with AI, and funnel users from Instagram to adult platforms. And one trend has caught the internet’s attention - Down’s Syndrome deepfakes. Rowan Ings and Nathalie Jimenez dive into the growing world of AI deepfakes, how it works, and hear from victims about the human cost of turning AI into a business of exploitation. This episode of The Documentary, comes to you from BBC Trending in-depth reporting on the world of social media.