AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
19min chapter
Mastering Jobs Theory With Bob Moesta
Positioning with April Dunford
Positioning, Growth, and Execution
This chapter explores the original positioning of Intercom and its evolution, the challenges of execution, and the importance of building a product that fits the customer's needs. It also discusses the concept of a pivot, the significance of positioning and context in marketing, and the difference between problem awareness and actively looking for a solution.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode