Do You Do What You Say You're Going to Do?

Think about an area of expertise that you can develop, where you can be your organization's most valued expert. Do people do what they say they're going to do? I had the unfortunate situation a couple years ago when I had to fire the highest paid person at Big Switch because he just wouldn't do what he said he was going to do. Write an email sometime that afternoon or that evening. It says, hey, everybody, here's my understanding of what I said I was going toDo. And it impresses people and it builds trust.