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10min chapter
2024 in review: From Sanewashing to the Observer sale
Media Confidential
Navigating Financial Challenges in Print Media
This chapter explores the strategic decisions surrounding The Guardian and The Observer during the financial upheaval of 2009, including the analysis of a potential integration versus maintaining independence. It examines the broader implications of print media's decline, the shift to digital models, and concerns about the future sustainability of The Observer within The Guardian's framework.
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Discover
highlights
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