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Episode 278 - Building a Multi-Million Dollar Amazon Empire with Jeff Needham

The Smartest Amazon Seller

CHAPTER

Navigating Brand Partnerships on Amazon

This chapter delves into the challenges of collaborating with brands in the Amazon marketplace, reflecting on experiences with specific partners like Butterbell. The speakers analyze the importance of focusing on high-performing products and the need for a holistic approach to brand building, rather than just managing inventory. They highlight key lessons learned about enterprise sales, the significance of personal engagement, and the risks associated with relying on venture capital.

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