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AI and PR: A new take on creativity, a podcast presented by WE Communications

The PR Week

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The Importance of Asking Good Questions

I love the analogy you made to strategic planners, account planners because when I think about the use of AI. It is like a strategic planner where we need us humans to determine what are the right questions to ask. You know, if you ask my teams, they get tired of me having them practice their strategy and planning skills. But you can always point that and say it is something you will always, always need.

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