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Is This The Missed Opportunity Right Now?

Winning With Shopify

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Black Friday in the UK, 100% Uptime on Shopify

January and February are probably the most terrifying months I've seen in a long time. We're seeing people spend less on groceries and that's something about, certainly on luxury items. Black Friday has been pumping this year. And I'm expecting to see tons of stats coming out, you know, across the boards. The email space is really difficult. There's like a hundred small vendors and then like MailChimp and Clavio and like a couple other big ones. It's very difficult to compete. Everyone's trying to sell the same thing. All the channels are bit up and it's really the sort of acquisition cost versus LTV metrics don't really work because the big guys just

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