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6min chapter
Keywords Aren't Enough
Create Like the Greats
The Importance of Finding Great Content Ideas
When I was growing up, we used to spend hours looking for Waldo in books. The modern-day marketing equivalent is finding content ideas that are actually worth creating. There's no better feeling than coming out with a content idea that ranks and generates links. Three simple steps can help you increase the likelihood of creating content that drive results.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode