
Jonathan Rauch on the Volt, Risk, and Corporate Culture
EconTalk
00:00
The Challenges of GM's Car
"It's got to be extremely aerodynamic because when you're working with electricity and you're trying to squeeze that 40th mile out of the battery, something as small as a side view mirror. It's not aerodynamic," he says. "The timeline is extremely ambitious. They've put so much emphasis now on late 2010 that if it slips everyone is going to know and they'll be ridiculed"
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