
PPC Essentials Part 4: Conversion Tracking—A Guide to Optimizing Your PPC Strategy
Collective Clicks: Digital Marketing for Real Estate Investors
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Maximizing Conversion Tracking in PPC Advertising
Delve into the intricacies of tracking conversions in pay-per-click advertising, emphasizing monitoring call quality, unique identifiers for click tracking, and offline conversion tracking. Learn about challenges in data acquisition from Google and strategies like utilizing hidden fields for Google click ID tracking, attributing value to actions, and optimizing ad performance.
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