An Inside Look into Morgan Stanley’s Evolving Brand Strategy
Banking Transformed with Jim Marous
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Mortgage Stanley - How Do You Build the E Trade Market With the Combination Mortgage Stenley?
James Gorman, o hosr ceo of morgan stanley. He brought in over five point two million client accounts with the a trade acquisition and really expanded the company's pipe line of new relationships. How do you serve both markets? We spent a good amount of time just doing research. And so we looked at brand tracker metrics for morganStanley,. The end of that warming strategy year, we saw significant increases in awareness and positive sentiment for morgan Stanley.
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