Learn about the importance of finding problems in businesses, and strategies for identifying them such as using social media search features, YouTube reviews, subreddits, and filtering reviews. Discover how these strategies were applied to the therapy industry, uncovering recurring complaints and issues in therapy startup reviews.
Episode 46: Ideas can come from anywhere but it doesn’t always mean it’ll be a good idea. Even the most savvy business minds believe they’re solving a problem that ultimately doesn’t lead to a sustained business. Alex Lieberman (@businessbarista) has a simple answer: find the suck. If you’re thinking of building a business, do your research, look into problems that people are consistently having, and see if there’s a business model that can be the solution to that problem.
Send us an email and let us know what you think of the idea! foundersjournal@morningbrew.com
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Alex Lieberman (@businessbarista)
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