Imperfect Action cover image

How doubling the price of his course increased sign-ups (and other lessons from 7 launches) with Justin Moore

Imperfect Action

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How Did You Launch Your First Brand Deal?

Donna Brazile: I was very much in this kind of paralysis by analysis mode early on, where I was like, I want to make it really, really good. And so with the first beta, I, I did so much work. Stuff I hired a consultant to help me with copywriting strategy. I worked on the slides really hard. The result of that was I got three creators at 1500 bucks each and they were able to apply the things that I'm teaching them very quickly for creators who have a pretty good deal flow already. Right? Um, but then I eventually, you know, eventually,  I had 500 people on my email list when I first launched it

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