I don't think that we're going to get away from the parato distribution. I think power laws do rule. It is baked into our very biology. The ability to filter and understand what information is actually important in high quality, that's becoming a lot more important. And i just did a deep dive on the letters of the nomad investment partnership, nicholas sleep and and zac zacharea. They wrote about this as look for the long shelf life insight. When you have a big idea, you have to really pounce on it. There are these victrans out there who can exploit your open-mindedness at all costs. A times it's not easy to