The Importance of Data Validation in a Solution Selection Process

Kerri: One of the main ways teams go wrong is not knowing that they might know their use case if they don't necessarily know their user journey well enough. So it's about really nailing that down and also getting all your stakeholders involved to making sure you look for helpKnowing that you're not going to have all the answers. And so by focusing on what are those core requirements that we have from our users and then how do we go about testing or validating a solution? It helps kind of alleviate any potential gaps that could be in the delivery process of any solutions that we're looking into.