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053-1: Be a Good Ancestor with Alan Cooper (Part I)
User Defenders – UX Design & Personal Growth
The Reluctance of Users to Change
I feel like as users, we vote with our wallets. We'll tend to give money and continue to give money to companies that are producing software that's punishing us because we need the content. Right as of right now, Spotify has 70 million users voting with their wallet that tells them they don't need to change anything. And that sucks. Yeah. Well, if there's there's the network effect and some guy wrote a book called the change function kind of. Coburn, he says that the perceived advantage of the new way has to be clearly be better than the more obvious advantage of the existing way. People will change. But they it's they have a natural reluctance to change because
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