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Leveling Up Your Personal Brand & Building Influence with Chris Do #2250

Marketing School - Digital Marketing and Online Marketing Tips

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Design and Branding - It's Not What You Say It Is

A brand is a gut feeling that a person has about a product service or organization. When enough people start to feel it, then you start to develop your brand. It's not what you say it is; it's what they say it is. So Hyatt and Apple made simple test do the simple swap: If Hyatt started a hotel, I'm pretty sure this would be super sleek picture. But if we were to flip that over and say, what if Apple started a hotel? You guys can really do our relationship with each other safe and secure. That's how brands are built.

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