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Teal and the MBTO
Galker created a financial culture that said hey look you know you were paid based on how much how much traffic your articles do. Then on the other hand they created a culture in which the journalists were trying to one up each other and you know to be who could be funnier or meaner or attack. You know attack people the hardest so it was this business that did not bring out the best of anyone. Yeah almost as they realized that they were they were totally unaccountable. And ironically the longer they got away with it the more the tail risks built up for them.