When Everything Is Sponsored Content (320)
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
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Do You Want to Talk About the New Forms of Advertising?
In an article, publishers say that new forms of advertising are raising questions about integrity. They look like news articles with headlines photos and captions and polished texts but they really are ads. News news outlets are increasingly relying on native advertising,. Spending was expected to reach 57 billion dollars by the end of 20 21.
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