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Is Your Audience Like a Checkbook?
Molly O'Brien: I see a lot of my fellow influencers like sort of not appreciate, which is that if you do one sponsorship, nobody really cares. Once you start to get to like three or five, and these are projects that constantly need pitching, your audience just starts to feel like a checkbook. She says Kim Kardashian got the big fine Molly? Yep, it was. And then eventually, whole not Mayfield or Mayweather, Mayweather also got dinged. But the SEC is now giving out speeding tickets.O'Brien: Based on your work, I bet you the SEC is going to look into this because we have a term for when you buy something, like