What is it about computational communication science? cover image

Where is our moral compass pointing?

What is it about computational communication science?

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Exploring the Complexity of Morality and the Brain

This chapter delves into the concept of morality and its connection to the brain, highlighting that it consists of different domains and theories. It discusses the role of computational communication science in studying morality in media and the benefits and challenges of using computational methods to measure morality. The chapter also explores the impact of exposure to moralized messages in moral echo chambers on social media and how it influences attitudes and opinions.

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