Pros and Cons of Having a Personal Brand as a Sales Rep

Building things today is getting really easy compared to what it was 10 years ago, with chat GBT and coding anything. Sales has always been about capturing attention and keeping attention, right? And so if you think, like, if you have a face on the internet in the digital world, and you can get people's attention in their eyeballs, that you're 80% of the way there. However, you can't get that hack overnight. The real athletes in the sales world are the ones that understand ... You need to have an audience online and people's attention. It's such a short, yeah, it's such aShort shelf life.