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9min chapter
DOGE Goes After TurboTax & Remote Work
The Accounting Podcast
Intuit's Strategic Shift: Embracing AI and Mid-Market Growth
This chapter examines Intuit's latest earnings call, highlighting their innovative use of AI to improve customer experiences in marketing and accounting. It delves into their evolving TurboTax advertising strategy and the notable growth of their Enterprise Suite, particularly among mid-market customers. The discussion also emphasizes the transformative impact of automation on bookkeeping processes, enabling greater efficiency and profitability for businesses.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode