2min chapter

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship cover image

339: Outseta: Finding the Right Target Market for Your SaaS Startup - with Geoff Roberts

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

CHAPTER

No Coders and Developers - What's the Difference?

I think two things ultimately really helped us start to grow. One is, we kind of got discovered by the no code community and people building on webflow in particular. And what we found was the all in one sort of fully integrated nature of out set up held much more value for a less technical founder that doesn't have the skill set to assemble the perfect tech stack than the developer. So as soon as we started paying attention to no code, that was really the thing that kickstarted our growth at least to start. Today, our customer base is roughly split between no coders and developers.

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