23min chapter

Grit cover image

#189 Co-Founder Watershed, Taylor Francis: Worthy Missions

Grit

CHAPTER

Journey to Secure the First Customer and Customer Validation

The chapter delves into the early stages of the company's development, recounting the journey from starting in a guest bedroom to landing Sweet Green as their first customer. It reflects on the emotional rollercoaster of early days, the challenges faced in building a sustainable business, and the significance of customer validation. The narrative explores the speaker's transition from a desire to work on climate policy to venturing into the tech industry, emphasizing the importance of impactful figures in inspiring movements towards solving global issues.

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