AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
Ep19 (Special): PR for Startups; w/ Lazer Cohen, Founder & CEO Concrete Media — Product Market Fit
Product Market Fit
The Role of the CEO in PR
The CEO should keep a certain relationship with PR and usually when there is a major story or an opportunity for an interview, the CEO will take a direct involvement in that. In terms of others that you should be engaging with, the PR people should integrate themselves within the company so they're speaking to the head of sales and head of product and the head of partnerships. Having the PR firm have full exposure to the entire organization so they know what might be coming up.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode