Introduction

Ahmed: I think one of the most powerful philosophies I've taken from, from Jay Abraham. He talks about this for entrepreneurs at large. The idea is that entrepreneurs ought to think of themselves as investors. And instead of thinking about how much money they're going to make from the business or from the client or from the market, they ought to be thinking aboutHow much yield they get from the activity. Ahmed: It's a fundamentally different way of thinking about your business as a consultant. Your expertise is your capital.