Tapcart, True Classic, and Obvi Talk Traction, Scale, and Distribution
DTC Podcast
How to Operationalize Retention
Shopify CEO says retention looks different at different levels of scale. The app is a really cool addition to that stack and part of our formulation of retention has been the app. Don't just expect retention to come on a brand level by just sending out a campaign, try to go more to the flow level,. Now personalization is something that people want, and they crave it because many brands are doing it.
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