Why Radium Became a Consumer Craze

Fellow Ridiculous Historians, we all know the inspiring and tragic story of Marie Curie -- however, not everyone is familiar with the absolute boom in radium-associated merchandise, which took the world by storm before the public understood the dangers of radiation. In today's episode, Ben, Noel and Max dive into a bizarre tale of capitalism, marketing, and consequence: let's call this parable 'The Radium Era.'

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