S2 E57 - How-To Crush This Q4 Without Sacrificing Long Term Momentum
Stacking Growth | The B2B Marketing Podcast
00:00
Is There an Opportunity for a Q1 Campaign Planning?
I always look at marketing being ahead of the eight ball for sales. So by focusing on what plans are we having in order to grow a larger audience in Q1 that is going to start showing intent of being interested in our products. I think using insights right that they're capturing to build your campaign planning and I absolutely think campaign planning year long campaign planning is so frustrating. But if you really think about a Q1 sprint and let's say we're looking at themes within the CRM that as a marketer, right, you should be surfacing the stuff to the sales team and just showing that you want that partnership.
Play episode from 12:13
Transcript
