2min chapter

The Optimal Path cover image

How to design onboarding experiences that drive product-led growth with Pulkit Agrawal | Chameleon

The Optimal Path

CHAPTER

How to Infuse the Brand in Onboarding?

It makes me wonder, how do you intentionally incorporate the brand in on boarding? Because it's also just like e ay you've described with slack, like an extension of that brand recognition up front. So wader some ways beyond perhaps like ton voice or colors, that you can really kind of like infuse the brand in usurer on boarding? Yes, i think even the tone of voice and colour is actually sometimes not well handled because sometimes it's thought of a disconnected thing to the rest of your product. Recommend thinking up front and little bed and preparing some hia, litte many design guide.

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