
How 3 Childhood Friends Without Business Experience Built “The Best Brand in Denmark”
Shopify Masters
00:00
We Are Going to Revolutionize the Mensway Industry
We started off as making a simple business model canvas of the value proposision, what we wanted to change in the industry. It was clear to us we need the right partners in order to bring this vision to life. At that time, we didn't really want high quantities, because we didn't have the money to do so. Yhetwas witwre speaking about maybe a hundred pairs of pants in the beginning. So we were like, we want you to do fings completely dirferiend. We want you to develop a lot of new stuff, and we don't want that much of it."
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