The Knowledge Project with Shane Parrish cover image

#105 Seth Godin: Failing On Our Way To Mastery

The Knowledge Project with Shane Parrish

CHAPTER

The Pitfalls of Targeting Everyone

This chapter explores the pitfalls of trying to appeal to everyone and how it can result in failure. Using the Harry Potter series as a case study, it highlights the importance of defining a specific audience to build a meaningful connection and enhance resonance.

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