In this Special Edition of the Inside Google Ads podcast, Jyll Saskin Gales ditches her usual format to answer 10 burning questions – straight from the wild west of online discussions, Reddit!
Get ready for a rapid-fire session covering 10 essential PPC topics, including:
- Conquering competitor searches (without getting flagged!)
- Best practices for keyword match types
- When to exclude branded keywords
- The truth about Quality Score
- Budget mysteries solved (including why your daily spend might fluctuate)
- Maximizing performance within a set budget (hint: it's all about the bid strategy)
- Turning off Auto-Apply Recommendations
- The future of Remarketing Ads (spoiler alert: it's not all doom and gloom)
Plus, Jyll shares how she would tackle the last episode's Insider Challenge about Expected CTR.
Ready to test your Google Ads knowledge? Tune in and see if you can answer the questions alongside Jyll.
You can get episode transcripts delivered to your inbox each week by signing up for free at https://jyll.ca/insidegoogleads
Google Ads coaching
If you need personalized help with your Google Ads account, you can book a 1:1 call with Jyll. Learn more at https://jyll.ca/pages/google-ads-coach?utm_source=podcast&utm_medium=referral&utm_campaign=episode12
Follow Jyll on social media
https://www.linkedin.com/in/jyllsaskingales
https://www.youtube.com/@the_google_pro
https://www.instagram.com/the_google_pro
https://www.threads.net/@the_google_pro
