Data reveals how long it takes to reach product-market fit, The rise of in-house influencers, and Apple expands 30% fee on Facebook and Instagram ads globally
Marketing School - Digital Marketing and Online Marketing Tips
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Exploring B2B challenges, influencer strategies, and Apple's fee on ads
This chapter explores the challenges and strategies for achieving product-market fit in B2B compared to B2C, with a case study on a social media influencer. The importance of diverse marketing approaches and following attention for success is discussed, alongside an advertisement for NP Digital, a global marketing agency. The conversation also delves into Apple's global expansion of a 30% fee on Facebook and Instagram ads, emphasizing their involvement in the purchasing process through their devices.
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