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The Rise of Cludging to Give
Cledge 1% invites companies to pledge to give 1% of their equity, time, product or profit to any charity. Led by Salesforce, Atlassian, Rally for Impact and Tides, Cledge 1% has now been taken up by 8,500 companies in 100 countries. At Salesforce alone, donations had, as of 2018, added up to over $240 million in grants,. 3.5 million hours of community service and product donations to more than 39,000 non-profit and educational institutions. Media Math focuses its pledge on supporting charities that demonstrate proven effectiveness.