Tom Wainwright (@t_wainwright) of The Economist shares the harrowing and sometimes grisly experiences he endured while writing Narconomics: How to Run a Drug Cartel.
What We Discuss with Tom Wainwright:
- The parallels between the drug trade and regular businesses.
- How ideas of economics and business apply to any entrepreneurial or business venture.
- How drug cartels engage in corporate social responsibility, branding, and even PR campaigns.
- Why drug cartels franchise, regulate labor, branch out online, and diversify into legal (and ubiquitous) industries.
- How an economist gets discovered wearing a GPS device to a meeting with a drug lord and lives to tell the tale!
- And much more…
Full show notes and resources can be found here: jordanharbinger.com/387
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