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Mohnish Pabrai Talk at TiE SoCal (Irvine, CA) on Marketing & Branding - Feb 24, 2014

Chai with Pabrai

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The Cost of Sales Meetings and the Power of Marketing

This chapter explores the relationship between marketing and sales, highlighting how a robust marketing strategy can lessen the reliance on traditional sales methods. The speaker emphasizes the high costs of in-person sales interactions and advocates for a strong backend system to enhance communication and minimize face-to-face meetings.

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