7min chapter

On The Market cover image

Rich Boomers, Broke Millennials, and Ambitious Gen Z Fight for Housing

On The Market

CHAPTER

The Silver Tsunami: Boomers and Housing Dynamics

This chapter examines the impact of the aging baby boomer generation on the housing market, introducing the concept of the 'silver tsunami.' It contrasts the expectation of a housing market crash due to boomers selling their homes with the reality of their preference to age in place, which limits housing options for younger generations. The conversation covers wealth transfer, the challenges of assisted living, and the financial resilience of boomers in the face of economic downturns.

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